Brick street with damaged buildings and walls left and right, burned wood and rubble in left and right midground, man walking in left foreground, Call Building and about 15 people scattered in background
The Call Building, commissioned by Claus Spreckels and completed in 1898, housed the offices of the newspaper the San Francisco Call. It was constructed to be fireproof and to withstand earthquakes (Spreckels requested the assistance of structural engineer, Charles Strobe, who greatly reinforced the building's steel framing). After the 1906 earthquake, the Call Building's interior was gutted, but because of its rigid steel frame, it was one of the few buildings on Market Street to remain standing. It was remodeled as an art deco building by the architect Albert Roller in 1938 and still stands today (2013) at the corner of Market and Third Streets. Later names: Spreckels Building, Central Tower.