Photograph for advertisement for "Double X Floor Cleaner" with a container of the cleaner with added arms, legs and eyeglasses on a hardwood floor. The container figure carries a bucket of suds and cleans the floor with mop ends attached to its feet.
Advertisement photograph for Ghirardelli chocolate bars with a chocolate bar in the foreground, and with "Ghirardelli's" and the profile of a baker in a chef's hat and holding a baker's peel appearing as shadows in the background. In addition, "Ghirardelli's" appears in bold black letters applied to a plate of glass -- used to create the shadow. "Ghirardelli Since 1852" is embossed ion the top chocolate bar.
The National Housing Act of 1934 created the Federal Housing Administration, a system of federally guaranteed bank mortgages. The administration's Better Housing Program also provided home repair loans to stimulate the construction industry and improve housing conditions.
Photomontage advertisement for "Double X Floor Cleaner" with a can of the product on a wooden floor. A line of 14 repeated images of a woman mopping, and a circle of 19 images of a men mopping have cleaned areas of a wooden floor. "Double X Makes Old Floors New" is displayed in three-dimensional letters and "Makes Varnish Vanish" appears on a circular cleaned area of the floor.
Advertisement for Ghirardelli chocolate bars. Three chocolate bars appear to float one above the other in the foreground; "Ghirardelli's" and the profile of a baker in a chef's hat and holding a baker's peel appear as shadows in the background. "Ghirardelli Since 1852" is embossed ion the top chocolate bar.
Advertising photograph promoting the uniform quality of Ghirardelli chocolate. A grid of chocolate bon-bons on a paper covered wooden platform appears in front of an illustration with 4 identical women in silhouette making chocolates below the word "Uniform."
Advertisement photograph for Double X Floor Cleaner with a container of the cleaner with added arms, legs and eyeglasses on a hardwood floor. The container figure carries a bucket of suds and cleans the floor with mop ends attached to its feet. Text on the advertisement reads "Double X 'takes' the floor, Makes Varnish Vanish, Makes Old Floors New."
Containers of "Double X Floor Cleaner," "Savabrush," and "Waxoff" ornamented to resemble athletes with arms, legs and athletic shorts and shoes added, positioned to look like they are pole vaulting over a bar with a sign reading "A New Sales-High For 1936."
Advertisement photograph for Double X Floor Cleaner with a container of the cleaner on a hardwood floor. Beside it is a three-dimensional rendering of the words, "Double X," and a row of medallion emblems of the Federal Housing Administration, each with a house in the center framed by the phrase "Better Housing Products."
Photograph of a note related to photograph ark no. 21198/zz002dfx82 and 21198/zz002dfxb3, of Mr. and Mrs. G. L. Stevens and the back of this note respectively, and reads, "Don; This seems to be some of the social friends of Jerry Cohen. Can you do anything for him? HSN[?] Short yarn – no art. Mr. + Ms. G. L. Stevens."
Photograph of typescript note accompanying photograph 21198/zz002dfx61, which appears to be misfiled, and reads, "Wives of California Bar Association – nat convention. Mmes. Benjamin F. Bledsoe, John Perry Wood and Fanchon Armitage."
Related to the article, "Southland Society Folk Joins Summer Travel Ranks in Increased Numbers. Santa Barbara Horse Show Draws Leaders of Society. Many Entertain Large Parties at Annual Junior League Ball and Supper, Attended by More Than 300." Los Angeles Times, 4 Aug. 1935: B1.