Subject: Chocolate industry--California--San Francisco / Names: Ghirardelli Chocolate Company - UCLA Library Digital Collections Search Results

Description:: The materials used to create this image can be seen in image ark no. 21198/zz002j90bx.
Date:: [between 1925-1939]
1925/1939
Resource Type:: still image
Photographer:: Connell, Will, 1898-1961
Collection:: Connell (Will) Papers

Description:: View of the materials on a table used to create a photographic advertisement for Ghirardelli chocolates: chocolate bon-bons on a wooden board and materials used to create the backdrop. The backdrop with the word "uniform" and the line of profile women making chocolates is created using 2 props: a line of women in profile cut out of a piece of paper and the work "Uniform" created with letters applied to a plate of glass. Both items are arranged so that they create a gray shadow of a piece of paper when illuminated. The wooden handle of a tool (hammer?) and 2 small boxes of photographic supplies are in the foreground. The finished result is visible in image ark no. 21198/zz002j907c .
Date:: [between 1925-1939]
Resource Type:: still image
Photographer:: Connell, Will, 1898-1961
Collection:: Connell (Will) Papers

Description:: Stack of 4 Ghirardelli chocolate bars arranged to appear as though they are floating one above the other. "Ghirardelli Since 1852" is embossed on the top chocolate bar.
Date:: [between 1925-1939]
Resource Type:: still image
Photographer:: Connell, Will, 1898-1961
Collection:: Connell (Will) Papers

Description:: Advertisement photograph for Ghirardelli chocolate bars with a chocolate bar in the foreground, and with "Ghirardelli's" and the profile of a baker in a chef's hat and holding a baker's peel appearing as shadows in the background. In addition, "Ghirardelli's" appears in bold black letters applied to a plate of glass -- used to create the shadow. "Ghirardelli Since 1852" is embossed ion the top chocolate bar.
Date:: [between 1925-1939]
Resource Type:: still image
Photographer:: Connell, Will, 1898-1961
Collection:: Connell (Will) Papers

Description:: Advertisement photograph with "Ghirardelli's Coatings" spelled with chocolate bonbons.
Date:: [between 1925-1939]
Resource Type:: still image
Photographer:: Connell, Will, 1898-1961
Collection:: Connell (Will) Papers

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